“Worth It” Chicco Product Videos
Lisbet Byler
BEHIND THE SCENES
Chicco partnered with MAKE/FILMS to create content for their client, Walmart. This content highlights the key features of 7 Chicco products within 7 x 15-second product demo videos.
Through the use of beautiful lifestyle imagery in these product videos viewers are able to visualize how seamlessly Chicco products could not only fit into their life, but help them out.
THE END RESULT
CREW
Director: Derek Dienner
Assistant Director: Seth Bortner
Producer: Catlin Williams
Coordinating Producer: Grace Wagner
Director of Photography: Steve Buckwalter
AC: Aaron Dienner
Gaffer: Jim Hollenbaugh
Production Assistant: Zacc Bangert
Hair & Make Up: Christy Griffin