We've done a few similar projects like this in the past for Chicco so I knew going in that I wanted to make it feel similar to those. It was a very fast deliverable (15 seconds) so we needed moments that were quick yet effective. Any time you work with children on set you know there may be a few hiccups, but thanks to our pre production planning we were able to adapt and produce a great end product for our client!
FROM THE PRODUCER, GRACE WAGNER
Chicco partnered with MAKE/FILMS to create an online product video. This 15-second video highlights the key features of the Chicco Caddy Portable Hook-On Chair. We shot this product video with a lifestyle look to show parents how easy the product is to use in their everyday life.